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Introducing D-Met,
from Multifilm Packaging.
D-Met
is a so-called “de-metallization” process that partly removes metal from
a metallized film, leaving a clear window in an otherwise metallized
design.
Backing printing inks with a metallized film gives the packaging excellent visual appeal as the colors appear metallic and shiny. With D-Met, we remove specific parts of the metal to reveal the product inside while still backing the printing inks with metal. The product is displayed like a clear window bag, and the colors have the brilliance of a metallized bag. D-Met is the ideal process for creating a package that stands out on the shelf. In today’s economy, differentiation is more important than ever, and D-Met will make the product ‘pop’ on the shelf. The concept of de-metallization is not new, but it has traditionally been done mostly in Asia, commanding a premium price and creating logistics issues with long lead times. A way around it has been the use of metallized inks that have a similar appearance, but the high cost of such inks has prevented wide-spread use. Multifilm Packaging is the only integrated converter in North America to offer the process. D-Met can be applied to virtually any material; if it can be metallized, it can be de-metallized. The process can be applied to both single web over-wrap films and protected laminations for bag films to serve a large variety of applications. And because Multifilm is an integrated converter with in-house extrusion, printing, metallization, lamination, and now de-metallization, D-Met is more cost-effective than ever. For more information on D-Met, please contact Len Brooker, at 847-695-7600 x215 or len.brooker@multifilm.com.
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